So you have your beautiful looking website and are raring to go! One of the key parameters of the success of your website would be how easily it can be found by someone wanting what you offer. In present times, staying above and ahead of the competition is not just a difficult task, it is also one that needs to be done constantly. Before we even proceed on sharing tips, our advice would be to take a moment and see if you’re up for a new challenge.
Without making the task sound too ominous, we need to state plainly that Optimising your website for search engines (SEO) requires strategies and techniques for the task, so that your website appears more in search results. Having said that, let’s get started:
1. Keyword density is essential to optimise your website for different search engines. What this means is use your list of keywords often enough so that your page pops up in a search. How much is too much though? Well, we suggest using a keyword about 18-20% of your content should be a good amount without coming across as spam.
4. Check out competitor websites and read the source codes of their websites. This will help you understand how other websites use SEO and what keywords they use. Make sure however that the keywords they use are actually relevant to your business.
5. Using feeds from a product can draw more traffic and customers to your website. Feeds may contain information about your business, including descriptions, prices, and prices. Submit feeds to websites that evaluate prices and all these most popular search engines.
6. Blogs rank well because algorithms for search engines favour highly-structured information and new content. Backlinks are crucial to getting the highest ranking when it comes to SEO. So make sure you regularly publish new content on your website. If you need help creating content for your website then contact a creative content agency.
7. Your website must be designed for easy reading and navigation.
8. Make sure your website focuses on around a dozen or so primary terms and keywords that convey the essence of the content of your website. Analytical tools can help you determine the words and phrases that generate the most traffic.
16. If your site has many videos, be aware that crawlers may have difficulty finding them, no matter how excellent the videos’ quality. To help website crawlers in recognising your videos, make an index of your site that lists the videos you have posted on your website to ensure that internet crawlers view the videos.
19. Server headers are a crucial element of the success of SEO. Server headers that are not set up correctly. Check to see if any redirects aren’t trying to redirect.
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